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Epic Games and Google both headed to Courts with their Requests

The courts are busy nowadays to sort things out between some of the big guns of the gaming industry, yes I am talking about Apple versus Epic and Google’s resorting to court. The trust in the gaming industry is hitting a new low especially between Epic Games and Apple as the trust between both of them is hitting a new rock bottom every passing day. The Unreal Engine firm has filed another preliminary injunction against Apple to stop them from retaliating.

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Epic Games VS Apple showdown: Mixed Results for Epic

Epic Games, Apple and the fight continues, poor Fortnite!

We have just witnessed a big showdown between Apple and Epic Games on Monday to settle the round 1 of their lawsuit war. Epic filed a restraining order against Apple, Apple planned to pull out Unreal Engine from its platforms, terminating Epic’s developer account and removal of Fortnite from iOS Store. Epic was of the view that it would be “irreparably harmed” if Apple executes its aggressive designs.

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#FreeFortnite cup; Epic’s Fortnite event and Apple dispute

Epic Games is successfully placing the ongoing dispute in the limelight by using an in-game event for Fortnite. As our audience already knows that Apple has blocked Fortnite from its App Store, consequently, iOS users cannot get any new Fortnite updates, so now at the end of the ongoing season, Epic Games is closing off with the #FreeFortnite Cup. The FreeFortnite event will run across all platforms today, and it has to offer a lot of prizes based on the Epic VS Apple dispute, which also includes #FreeFortnite hats with a mockery of Apple’s logo.

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Epic Games has taken Legal Action against Apple

Epic Games is on a roll! Someone has decided to go “epic” and has said that enough is enough. In the last couple of days, Epic Games and Apple locked horns and now the courts are involved.

All hell broke loose when Epic Games introduced a new payment method in Fortnite which bypassed Apple and its 30% fee, and not just that Epic also offered discounts to players if they purchased directly from them.

But this step from Epic Games breached Apple’s App Store policies and in turn, Apple responded aggressively and went all out on Epic Games by completely removing it from their App store.

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Project xCloud and its future on Apple Devices

Microsoft’s early cutting off of xCloud’s iOS testing has put a question mark on its future on Apple devices. The xCloud game streaming test ended a bit too earlier than expected for iOS devices yesterday.

Microsoft was conducting these tests on iOS in a very limited fashion for quite some time now but didn’t make any concrete announcements on the release of xCloud on iOS. The only announcement made by Microsoft, earlier this week, in this context was for the Android platform.

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IDFA: Mobile games industry up for a bumpy ride?

The mobile games industry is up for a bumpy ride with Apple removing the IDFA (technically IDFA will still exist post September but with a very, very low adoption rate). The change will happen swiftly as iOS14 will quickly adopt.

So what are the opportunities and risks for game developers and publishers? Well, if you are dependent on media buying, things are going to change. If you are dependent on advertising revenues, things are going to change.

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Apple under investigation for its business practices

Apple is under fire and its claim of equal treatment to every developer is being tested by the US Congress.

This claim was seriously dented when the negotiations related to Amazon Prime Video between Amazon and Apple surfaced. To the chagrin of other developers, Apple agreed to take lower its revenue share to lure in Amazon Prime Video to iOS store, according to an email released by the US House Antitrust Subcommittee.

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Apple App Store China pulls 8,000 games

Apple has removed more than 8,000 from the iOS App Store in China, and is expected to pull more by the end of the month.

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Apple rejects Facebook Gaming app

Apple repeatedly rejects Facebook Gaming app for App Store inclusion.
Platform’s rules ban apps whose main focus is distributing other games

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