covid-19

Worldwide digital games market: April 2020

Game spending totaled a record-breaking $10.5B in April 2020, showing the continued strength of the medium during the COVID-19 crisis.

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Episode 20; Interview about ‘European Video Games’ report with Richard Williamson of the Edison Group and Fast Forward Games, a Covid-19 initiative

This week is Gaming & Finance. Last episode 19 I was talking to Sergei of Mail.ru Games Ventures. Today I am talking to Richard Williamson of the Edison Group. He got a report out that is called; European video games: A safe haven in troubled times, click here to read it. We talk about insights in streaming, valuations, esports and so much more. It was very interesting to get his view on the state of gaming in Europe.

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Episode 18 with Cris Reed, Joakim Achren, companies GameBuddy and AfterMath and the latest game news

In this episode 18 esport item of Chris Reed, of The Level Up Experience, with “Reed Thinks”, Joakim Achren, of Elite Game Developers, with his highlights of gaming industry and two companies to watch. Niklas send me a deck of GameBuddy and Kim of Aftermath.

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Episode 16; User Acquisition Advise from Games Marketing Guru himself; Oliver Kern

In this episode I get to talk to Oliver Kern of Target Gamers. We talk about user acquisition in general, but also about how to adjust your user acquisition in games during this Covid-19 period and after the virus. Can and will consumer, read gamers, still be able to spend as much as before. How can you predict LTV, lifetime value? What can we expect today and later this year from other metrixs like retention, cost per install, CPM/advertising for your game and in your game.

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